On November 18, 2018 in the heart of NYC, the world of Dreamworks Trolls opened it's doors to a 12,000 sq. ft. immersive adventure. Guided by a glittery rainbow path, visitors are taken through a 90 minute musical journey where they get to participate in multi-sensory, sharable experiences. Some of these include: Poppy’s Party Room, a 3D dance party with resident mash-up maestro DJ Suki; the Hair-We-Go Salon where guests get a Dreamworks Trolls transformation with the help of a team of Glitter Gurus; and a life sized Caterbus to explore.

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This live, location-based family experience is the first of its kind between Universal Brand Development and Feld Entertainment. DreamWorks Trolls The Experience is inspired by the hugely popular DreamWorks Trolls film, which opened at #1 in 28 international markets.